PSA - I am not alone in my subversive tendencies!

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Subject: Pink will never be the same

http://www.bcaction.org/

Dear Friends,

I'm sure you've noticed that the color pink is now synonymous with breast cancer "awareness." Every year, thousands of companies boost their sales and their image during Breast Cancer Awareness month by tacking pink ribbons to products that range from Vespas to toilet paper (yes, even a "Wipe for the Cure" promotion). Pink ribbon cause marketing is a racket that far too often exploits breast cancer.

This October, we invite you to see pink from a whole new perspective.

Join us in San Francisco at the ArtHaus Gallery to view an exhibit featuring Bay Area and New York artists responding to the pink ribbon industry that has emerged around breast cancer. Once you see this show, you'll "Think Before You Pink®" in a whole new way.

Opening reception: Friday, October 2nd, 6-9pm.
(Exhibit runs through October 31st, 2009.)
ArtHaus Gallery is located at 411 Brannan Street, San Francisco, CA
20% of all exhibition sales will
benefit BREAST CANCER ACTION from October 1-31st, 2009.

A limited edition poster "This Elixir - It Won't Fix Her" is available for $50 (plus shipping and handling). To purchase your poster contact BCA @ 415-243-9301 ext. 22. All proceeds from the poster benefit BCA.

For our friends outside the Bay Area, throughout October the exhibition will be available to view on line at www.arthaus-sf.com.

See you there!

Breast Cancer Action | 55 New Montgomery St. #323 | San Francisco, CA 94105
Toll-free at 877-2STOPBC (278-6722) | www.bcaction.org | www.thinkbeforeyoupink.org