Thursday, September 29, 2011

Tie a ribbon...around my ...??? or "Awareness": Are you color blind yet?

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Talk is Cheap - Ribbons, Rallies & Campaigns...now that is profitable!

Pink Ribbon :
Meaning: Most commonly associated with breast cancer awareness, this ribbon is also a symbol for birth parents, and childhood cancer awareness (alternative color: light blue)

Yellow Ribbon :
Meaning: We've all seen this symbol used to support our troops, but it is also a symbol for MIA/POW, suicide prevention, adoptive parents, amber alerts, bladder cancer, spina bifida, endometriosis, and a general symbol for hope. A yellow ribbon with a heart is used to represent the survivors left behind after a suicide.

Pale Yellow Ribbon :
Meaning: This color is a symbol of spina bifida

Red Ribbon :
Meaning: Most commonly associated with the fight against AIDS and HIV, this ribbon also is a symbol for heart disease, stroke, substance abuse, MADD, DARE, Epidermolysis Bullosa, Reflex Sympathetic Dystrophy

Burgundy Ribbon :
Meaning: This color is a symbol of brain aneurysm, Cesarean section (worn upside down), headaches, hemangioma, vascular malformation, hospice care, multiple myeloma, William's syndrome, Thrombophilia, Antiphospholid Antibody Syndrome, and adults with disabilities

Purple Ribbon :
Meaning: This color is a symbol of pancreatic cancer, testicular cancer, thyroid cancer, domestic violence, ADD, alzheimer's, religious tolerance, animal abuse, the victims of 9/11 including the police and firefighters, Crohn's disease and colitis, cystic fibrosis, lupus, leimyosarcoma, and fibromyalgia

Lavender Ribbon :
Meaning: This color is a symbol for general cancer awareness. It can also be a symbol for epilepsy, and rett syndrome

Periwinkle Ribbon :
Meaning: This color is a symbol of eating disorders and pulmonary hypertension

Blue Ribbon :
Meaning: This color is a symbol of drunk driving, child abuse, Osteogenesis Imperfecta (OI), the victims of hurricane Katrina, dystonia, acute respiratory distress syndrome (ARDS), alopecia, Education, Epstein-Barr Virus, Save the Music, colon cancer (alternative ribbon color: brown), colorectal cancer (alternative ribbon color: brown), and anti-tobacco - particularly anti-second hand smoke (in Canada; alternative ribbon color: brown), I Love Clean Air/ILCA Campaign (Japan)

Dark Blue Ribbon :
Meaning: This color is a symbol of arthritis, child abuse prevention, victim's rights, free speech, water quality, and water safety

Light Blue Ribbon :
Meaning: This color is a symbol of childhood cancer (alternative color: pink), prostate cancer, Trisomy 18, and scleroderma

Teal Ribbon :
Meaning: This color is a symbol for ovarian, cervical, and uterine cancers as well as sexual assault, polycystic ovarian syndrome, and tsunami victims

Green Ribbon :
Meaning: This color is a symbol of childhood depression, missing children, open records for adoptees, environmental concerns, kidney cancer, tissue/organ donation, homeopathy, and worker and driving safety

Orange Ribbon :
Meaning: This color is a symbol of leukemia, hunger, cultural diversity, humane treatment of animals, and self-injury awareness

White Ribbon :
Meaning: This color is a symbol of innocence, victims of terrorism, violence against women, peace, right to life, bone cancer, adoptees, and retinal blastoma

Pearl Ribbon :
Meaning: This color is a symbol for emphysema, lung cancer, mesothelioma, and multiple sclerosis

Black Ribbon :
Meaning: This color is a symbol of mourning, melanoma, and gang prevention

Brown Ribbon :
Meaning: This color is an anti-tobacco symbol as well as a symbol of colon cancer (alternative ribbon color: blue), colorectal cancer (alternative ribbon color: blue)

Grey Ribbon :
Meaning: This color is a symbol of diabetes, asthma, and brain cancer

Silver Ribbon :
Meaning: This color is a symbol for children with disabilities, Parkinson's disease, and mental illnesses such as severe depression, bipolar disorder, schizophrenia, and anxiety disorders.

Gold Ribbon :
Meaning: This color is a symbol for childhood cancer

Jigsaw Puzzle Ribbon:
Meaning: This style of ribbon is a symbol for autism

Lace Ribbon:
Meaning: This style of ribbon is a symbol for osteoporosis

Pink and Blue Ribbon:
Meaning: This style of ribbon is a symbol for miscarriage, stillbirth, and infant death due to SIDS or other causes

We are being "clockwork oranged" with "awareness." Too many "causes" to be "aware" of with little substance forthcoming or sustained. Too many "baubles" on the retail shelf designed to manipulate our "concern" into retail therapy. Far far far too many awareness weeks, months, days...lifetimes. Eyes glaze over, brain shuts down, and all we are aware of is how fatigued we are about the myriad of ways we can die.


Personally, I am tired of the platitudes and pandering. Pom poms, feel-good rallies, and "Promises." It is time that the cancer industry put its dollars -- all of the raised dollars, into achieving tangible results. And less into the next profit-breaking marketing campaign. 

4 comments:

  1. So many ribbons, who knew? Still it's the pink one that seems to carry all the clout. I'm with you, it's time for tangible results, not more ribbons - of any color.

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  2. Nancy - these are only the ribbons associated with diseases. There are a whole slew associated with everything else under the sun!

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  3. This is very interesting. Colors can mean a lot of things depending on how you want to present it. And using it as a tool for spreading awareness for DUI, diseases, and others was a great idea. It is very catchy, it will surely stick on everyone’s memory once they see it and understand what they stand for. Thanks for sharing.

    Richard DellaFera

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  4. That is a great idea for a campaign! Colors are very pleasing to the eye, and striking at the same time. So it can easily catch people's attention. Particularly in campaigns like drunk driving and abuses, because those two are things that people could fix by starting with themselves. Thanks for sharing!

    Stephanie Waters @ Chastaine Law Office

    ReplyDelete